GUEST BLOGGER: Miss Pale Pink Coat Has the Skinny on New Facebook Vanity URLs

Facebook

After long last, Facebook is finally making vanity URLs available to individual users (corporate users have had this option for awhile).  Starting at 12:01 am on June 13th you can log onto this page
www.facebook.com/username/and register your vanity URL.  If you have a
very common name – i.e. Brian Smith – I suggest you stay up until Midnight
and register it quickly. Common names will be the first to disappear.  Now
instead of our URL being a series of numbers, you’ll be able to apply your
name.  Changes will make sharing your Facebook account much easier! 

Think of how great it’ll be to just have facebook.com/briansmith on a business card or within your email signature.

Here are few tips for picking the right user name:

1. Try to stick with the same user name across all platforms.  For
example, you can find me on Twitter, LinkedIn, Google Profiles,Skype and
Flickrwith the username “lmdupont”.  I’ve picked this rather than just
“lisaann” because many people spell that wrong.  To keep it simple I use
“lmdupont” whenever possible.
2. Keep to your personal name – don’t be tempted to tie your name with
your company name. A great example of why this doesn’t always work is
Dell.  Many Dell employees use “DellRICHARD” or something similar.  Well,
what happens if you leave Dell? Your entire social media identity is tied
to Dell.  Personal brand first, then business.
3. Make sure your vanity URL choice is easy to spell.
4. Try to stay away from a vanity URL choice that is too long – i.e.
facebook.com/lisaannfromredondobeach – that’s just too much!
5. Don’t be too cutesy. It may look cute today, but is it going to look
cute in 5-10 years when you’re facebook.com/hotbabymomma? Uh, no.

Other tips:
1.Update your email signature with your new Facebook address ASAP.
2. Have your Facebook address added to your business cards.
3. Update your Facebook address on your LinkedIn page if you have it
linked there.
4. Send out a tweet on Twitter with your new Facebook info.

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4 responses to “GUEST BLOGGER: Miss Pale Pink Coat Has the Skinny on New Facebook Vanity URLs

  1. Just as a clarification, I represent Dell and Dell’s onlince communications policy requires we be explicit about working for Dell in activities on the web. In that case, I do not come first. The company I represent and work for, Dell, does. Its my job.

    By having “atDell” in my name, I dont constantly have to type an extra sentence about being a person from Dell– it saves time and typing. But first and foremost it is why I am here.

    If I or others leave Dell (and I have no intention of that) , social web or not, there are always relationships that have to be untangled. Responsible adults sort that out in amicable ways….in the meantime, you be assured by hearing from me you hear from the company, Dell.

    Hope that little elaboration helps.

  2. Gj8sCL Excellent article, I will take note. Many thanks for the story!

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